Innovative Toy Design for School-age Kids

I am in the early stage of a new venture, aimed at designing a unique and engaging toy for school-age children. This idea stage of this product demands creative brilliance, experience, and understanding of the age group it’s being developed for. Following are the steps we have thought of: - **Step 1 (6-8 weeks): Create Your Own Knowledge Base** - Define the target group. - Understand user expectations, dreams, and pain points. - Imagine and reimagine scenarios in which products will be used. - Set up the target segment on a scale from primary to potential. - Assess the potential of the segment aiming to enter. - Conduct user research of the target segment with a minimum sample size of 12-14. - **Step 2 (3 weeks): Explore Possibilities** - Organize workshops in various design schools within our network. - Explore various possibilities around key opportunity areas. - Create a range of product concepts considering current user scenarios and future interventions by 2030. - **Step 3 (10 weeks): Product Design** - Develop concepts by connecting user expectations, scenarios, dreams, and pain points. - Validate concepts with the target segment to check overall acceptance. - Begin design for manufacturing (DFM) stage, allowing for up to 2 products within this timeline. - **Step 4 (6-8 weeks): Positioning & Communication - Work on product positioning, brand positioning, price positioning, and brand & PR communication. - Finalize key elements including range of target group, design & acceptance check, market entry strategies targeting TG, communication strategies, business viability check & revenue projections, distribution channels, and pilot run feedback. We are looking for someone who can do this product development project