Rewrite an article about CDP implementation to a guest post

Article to rewrite: “Is Your Company Prepared for a Customer Data Platform?” (I'll DM the original article to you.) Rewrite this article by your own words as a guest post. You can skip parts, you can add your own parts, you can do whatever you feel like unless it matches our requirements (see below) and provides value to our target audience. Please focus the whole article on: CDP Implementation with a focus on pitching a CDP to different departments in organization When you’ll send us your finished article, please write a summary of the original article, a pitch of 2 - 4 sentences. Recommended resources for gathering information: [login to view URL] [login to view URL] [login to view URL] [login to view URL] [login to view URL] These hyperlinks must be included in your article: 1 Anchor text: “email deliverability”, Link: [login to view URL] 2 Anchor text: “single customer view”, Link: [login to view URL] 3 Anchor text: “transactional email” or any other related, Link: [login to view URL] 4 Anchor text: “generating sales leads”, Link: [login to view URL] 5 Anchor text: “how to introduce yourself in an email”, Link: [login to view URL] Purpose of the Content: - to educate - to challenge (providing the reader with a new way of thinking about the topic) Target Audience: Business Type: B2C businesses Verticals: Fashion, E-Commerce, Banking, Telco Positions: Chief Marketing Officer / Customer Relationship Manager / Customer Lifecycle Manager / Marketing Manager Voice: 2nd person [you, your] or 3rd person [he, she, it, they] Style/Tone: professional/formal Range: 1500+ words Article basic structure: Introduction (Explain the main point of the article. The introduction should contain your thesis statement.) Body (The body supports the main point of the article.) Conclusion (It closes the article and leaves the reader satisfied with what they just read. Summarizes the article in an effective way.) *The article has to make sense as a whole -> aim for a seamless reading flow. From the very beginning, it must be clear what information the article will provide to the reader and what's the goal of the article. The body of the article has to contain only information which supports the overall goal of the article and which are not off-topic. Please do not write about something which does not have value for the reader and which is not related to the main topic. We are very strict about the informational value. Formatting Requirements: -Use a lot of subheadings that tell a story (Just by scanning the subheadings reader should have a basic idea, what is the article about. Don't be afraid to use a lot of subheadings!) -Use short paragraphs (no longer than 3 - 4 sentences) -Use bullet points -Use short sentences -Use bold and italic to highlight some words/phrases/sentences. -The article should get a reading level of grade 5 - 10 from Hemingway app tool ([login to view URL]) -Mark in the article where would you want to insert an image and write image description and its alt text as well -Optional but welcoming: Inconspicuously mention “Exponea” in the article if possible (only once or twice and make it sound natura, like a recommendation or example of something). IMPORTANT: By accepting this order, you agree that I may name myself and/or others as the author of the text you write, including any modifications to or derivative works from such text. By including the sentence “I read and understand requirements” at the beginning of the article you confirm that you have read and understood everything that is written in this brief and you will write the article based on our requirements.