Toghrul S.

Data driven marketing professional with 4 years of experience in digital marketing and marketing analytics. Key Competencies include: • Google ads, ASO, CRM • A/B testing, Conversion rate optimization • Google Search Console, GA, Tag manager Results:  Snowdropflowers (New York): Google Ads & Landing page optimization • Increase in e-commerce conversion rate from 0.29% to 3% and increase in PPC conversion (call, purchase) rate from 3% to 9% within 2 months. • Increase in customer retention up to 36% through CRM campaigns. • 52% increase in a monthly revenue within 3 months  Keyrobject (Istanbul, Turkey): Social Media & Google Ads Optimization • 43% increase in monthly customer acquisition for the busiest seasons  Luxuryflowersmiami (Miami): Google Ads Optimization • 47 % increase in weekly revenue in 2 months with strategic and tactical changes to Google Ads campaigns  PetshopMalta (Malta): Google Ads Optimization • Increase in ROAS of Google Ads campaigns from 850 % to 1200 % -------------------------- DIGITAL MARKETING SPECIALIST at PASHA Malls Group (Azerbaijan):01/2018-09/2019 I have been responsible for digital marketing campaigns (SEA, Influencer), web/app projects and content creation for leading fashion brands with different segment. Key Results:  Google Ads & Landing Page Optimization results: • 57% increase in the monthly number of users from GCC countries who are prospect tourists and main target of the luxury mall, Port Baku Mall, in addition to Turkish and Russian visitiors who were second and third major nationalities among visitors. • 60% increase in the monthly participants for the regular competition event in Ganja Mall  SEO results (+SEO&User friendly contents) : • [login to view URL] ranked at the top for terms such as 2019 Yaz Geyimleri, Yay Geyimleri (2019 spring/summer clothes), Kisi geyimleri (men clothes), usaq geyimleri (Kids clothes), kisi geyimleri magazasi (men clothing shop), 2019 debli geyimleri (2019 fashionable clothes). • [login to view URL] ranked at the top for 2018/ 2019 qis geyimleri (winter clothes), 2019 debli geyimleri (fashionable clothes), New Yorker Baku. 43% increase in organic traffic of 28 Mall after Title and content optimization within 2,5 months. • 70% increase in organic traffic of Ganja Mall within 3 months after SEO title and keyword optimization.