Website Development Instructions
We have obtained the domain and hosting with HostGator for [login to view URL] and this website is created for owners that want to sell their apartment complexes. We need a SQL type bankend (lead capture ) with auto responder. The backend database can be created in SQL, WordPress, Gravity Forms, or any other simple platform that is easy to manage in office and will have some simple math. We will be doing a 2 page website and it should be MobileWeb compatible, search engine optimized, color scheme attached (via business card/Neon Blue & Black). The website MUST communicate extreme wealth, trust worthy, credible, professional, assortment of different types of pictures of apartment complexes from old to brand new, business suits shaking hands, with video content linked to [login to view URL]
[login to view URL] was by far the best site we found that represents what we are looking for. This page is a great example [login to view URL]
Below are some example of poorly designed websites that are related topics to this business or competition websites. We will go through each in a 1,2,3,4,5type format. What we like or do not like about each. REMEMBER THESE ARE EXAMPLES OF POORLY DESIGNED WEBSITES WITH SOME LEAD CAPTURE FATURES WE CAN USE ON OUR WEBSITE.
1. [login to view URL] Simplicity is good in the 1,2,3 type approach but the design work of the website is very generic and says the opposite of wealth and being credible.
[login to view URL] We like the lead capture and details of information on this page for the SQL or Similar data management. What we do not like is the flow and making it really simple and NOT a lot of information where people may say I will come back and do this later. We may simply take the basic information styled like the above website
3. [login to view URL] We like some of the language and copy on this lead capture page and will combining with the professional, elegant feel of [login to view URL] #2 above to crate a very high end feel for the NON-PUBLIC information capture page.
(1,2,3 Type format) and then do an auto responder to get more detailed on a the non-public website address (FEEL IS CONFIDENTIALTIY) information needed to analyze the deal. That way we have captured the name, cell phone of the actual owner and apartment complex address before we start pumping them for more detailed information. So before 5 short pages of there confidential information there will be a NON-PUBLIC Webpage where we can drive the auto responder to which captures confidential information in 5 short and concise steps. see examples; [login to view URL]
and [login to view URL]
4. [login to view URL] We like the right/left arrow menu and color scheme. It simple and supported by good choice of photos.
5. Possible Click through Links that are not to our competitors or solution websites but would increase our organic SEO placement by using the links.