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We are considering to develop homemade baby food for home delivery. The food is supposed to communicate a healthy, nutritious and natural alternative to the baby food sold through grocery stores. By introducing a one-week supply in a convenient and appealing packaging, our plan is to tap into the Norwegian trend where women are consistently getting older (average 30 years in Oslo, Norway) before having their first child. This translates into better economy and hence more buying power. Norwegian women are also much more conscious than their predecessors about healthy and natural alternatives for their children during the critical toddler years.
I do work on other startups, but would like to explore whether I can bring in the right people in order to get this product to market. When presenting and pitching the idea I would like some illustrations on how the packaging is thought to look like. I have made some drafts on what I am looking for. What I would like are:
- Full illustration of the packaging as presented in sketch. Focus on form, shape and design.
- A font that suits the product (Mos/mos/MOS). Not a childish font, but soft and quality-looking.
- A color or illustration (picture) that covers the packaging. I was thinking a faded picture of Norwegian nature, but are definitely open to other alternatives. Playful or clean look.
- A quick illustration of a glass with an etiquette declaration that says "Innhold" (this is not very important)
I will get back to the rest of the text in the sketch. The most important with this job is currently not the design, but an illustration of the packaging´s shape and look. However a nice design is surely a benefit, but can be worked further on if the project is proven viable.
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