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Helpdesk is any resource providing assistance or information to customers, mostly regarding products or services of a company. Oftentimes, they are expected to resolve customer queries, provide technical details about company offerings, or track incidents and service requests.

Helpdesks are an essential feature of customer service as they serve a variety of purpose. The primary aim of helpdesks is to satisfy customers. By responding to queries and concerns, customers are ensured that the company is still involved even after purchase. It also seeks to improve product or service quality. Through helpdesks, companies are able to know issues about its offerings through feedback given by the customers. In the long term, an excellent helpdesk also builds customer loyalty and trust.